About the App

TrueLoyal  is an AI-powered loyalty platform that enables consumer brands across complex online and offline sales channels to keep customers for life. TrueLoyal supports highly flexible integrations and multiple program types: B2C, B2B and B2B2C to create customized rewards and incentives for various customer types. Affinia has worked with thousands of brands globally to deliver hyper-personalized, omnichannel experiences that increase repeat purchases, customer lifetime value, and keep customers engaged between purchases as brand advocates. TrueLoyal’s deep industry expertise, global partner network, technology innovation and AI driven intelligence ensure that your loyalty program is strategic, unique and results-driven. 

Features

·       Connect Offline Customer Data & Drive In-Store Incentives

·       Delivers hyper-personalized omnichannel experiences

·       AI-driven promotions & gamification, and seamless integrations

·       Capture high fidelity in-store transaction data through receipt scanning with OCR fraud and anomaly detection

·       Engage loyal customers between purchases with UGC, contests, product sampling, and community for brand advocacy.

Pricing

Custom Pricing:

Contact us for Pricing

Information

Last Updated:

September 10, 2025

This app may not be fully compatible with multi-storefront. Please get in touch with the technical partner for further details.

Documentation:

Installation Guide
Contact Partner

Pricing

Custom Pricing:

Contact us for Pricing

Information

Last Updated:

September 10, 2025

This app may not be fully compatible with multi-storefront. Please get in touch with the technical partner for further details.

Documentation:

Installation Guide
Contact Partner

App Features

TrueLoyal Loyalty & Rewards

  • 360 Degree Customer Engagement

  • Built-in Referral Program

  • Reward Tiers

  • Powerful Marketing Promotions Engine

  • Fully Customizable & Fully Brandable Member Dashboard

  • Omni-Channel Program Implementation

  • Flexible Rewards

  • Automated Email Notifications

  • Detailed Reports with Downloads

  • 100 Currencies Supported Including USD, EUR

  • Multi-language Support within a Single Loyalty Program

And many more…

Case Studies

The Catholic Company- 13.2% Incremental Revenues with a Rewards Program

About The Catholic Company-

  • The Catholic Company is world's largest online and catalog retailer of high-quality Catholic books and gifts at affordable prices.

Results with Zinrelo Rewards Platform

  • 13.2% incremental revenue.

  • 90% of the customers who claimed their rewards made repeat purchase.

  • It also helped The Catholic Company re-align its marketing strategy to-

    • Improve customer retention and engage with their loyal customers.

    • Amp up their email marketing strategy and achieve higher engagement with 46% open rate and 14% click rate.

Read their story

FSAStore.com - Increasing Customer Lifetime Value by 22% with a Rewards Program

About FSAstore.com-

  • FSAstore.com is both the largest online marketplace for guaranteed FSA-eligible products.

Results with Zinrelo Rewards Platform-

  • 22% Increase in Customer Lifetime Value.

  • 46% Increase in website purchases.

  • More than 1 Million members enrolled in the rewards program.

Read their story

Customer Reviews

5.00 out of 5 stars with 19 reviews

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